How to fix 404 errors on BigCommerce
On BigCommerce, 404s usually come from deleted products, renamed categories, or a migration from another cart. BigCommerce includes a 301 redirect manager with CSV import — here's how to fix your broken URLs and stop losing shoppers to dead pages.
Why 404 errors happen on BigCommerce
- A product or category was deleted or disabled while old links still point to it.
- A product URL or category path was changed.
- You migrated to BigCommerce and the previous store's URL structure no longer exists.
- Old indexed URLs or external links reference removed pages.
How to fix 404 errors on BigCommerce, step by step
- 1
Open the 301 Redirects manager
In your BigCommerce control panel, go to Server Settings → 301 Redirects (in some plans it's under Channel Manager → your storefront → 301 Redirects).
- 2
Add a redirect
Click 'Create a Redirect', enter the Old URL/path and the New location (an existing product, category, or custom URL), and save.
- 3
Bulk-import with a CSV
Use the Import option to upload a CSV of old→new URLs for large migrations, rather than adding each one by hand.
- 4
Test
Visit the old URL and confirm it 301-redirects to the right page. BigCommerce redirects preserve SEO by passing ranking signals to the destination.
Automatically rescue every 404 on BigCommerce
Finding every broken URL is the tedious part. Redirect Mapper's snippet on your BigCommerce 404 page detects 404s live and redirects shoppers to the closest matching product or category automatically, logging each one so you can add permanent BigCommerce redirects when you're ready.
Frequently asked questions
They're under Server Settings → 301 Redirects, or via Channel Manager → your storefront → 301 Redirects depending on your plan and storefront setup. Both let you create individual redirects and bulk-import a CSV.